Do you really want to keep feeding it?
Conventional wisdom says that smaller organisations can enjoy the benefits of simple and elegant technology, but the needs of larger companies can only be met by more complex and expensive ‘enterprise-level’ solutions. This sounds like a reasonable principle, but it’s one that has its roots in the software industry of the 1990s. The world has since moved on and cloud-based, ecosystem-enhanced solutions are challenging traditional thinking. Nowadays users in mid-size and even larger organisations can in many cases enjoy systems that simplify rather than complicate their lives. Enterprise IT teams can similarly benefit if complexity is kept to a minimum.
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Dale is a co-founder of Freeform Dynamics, and today runs the company. As part of this, he oversees the organisation’s industry coverage and research agenda, which tracks technology trends and developments, along with IT-related buying behaviour among mainstream enterprises, SMBs and public sector organisations.
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